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Professional Services

Enterprise CRM Platform

A custom CRM aligned to a distributor's real sales and service pipeline, integrated with ERP and support.

CRMWeb ApplicationIntegrations
-22%

Sales cycle time

-45%

Lead response time

6

Teams onboarded

The Challenge

A regional distributor managed leads, orders, and after-sales support across disconnected spreadsheets and a legacy CRM that didn't match their sales process. Nothing reconciled, and reporting was guesswork.

The Solution

We designed a custom CRM aligned to the distributor's actual sales and service pipeline, integrated with their ERP and support inbox for a single operational view.

Implementation

  1. 1Mapped the real sales and after-sales process with the distributor's teams
  2. 2Designed custom pipelines, roles, and permissions around that process
  3. 3Integrated the CRM with the existing ERP and support inbox
  4. 4Delivered reporting on pipeline, response time, and conversion
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